Skip to main content

Two books and one movie about sneakers

Image result for Michael JordanThe September issue of Harper's included a collective review of two books and one recent documentary film about sneakers, under the headline, "Joint Ventures: How sneakers became high fashion." The reviewer, Charles Bock, is described as the author of a forthcoming novel called Alice & Oliver.

The three works are as follows:

Where'd You Get Those? New York City's Sneaker Culture 1960 - 1987. Tenth Anniversary Edition, by Bobbito Garcia;

Out of the Box: The Rise of Sneaker Culture, by Elizabeth Semmelback.

Sneakerheadz 70 min. Directed by David T. Friendly and Mick Partridge.

I'll just offer one brief quote from the review here:

Nobody could know, of course, what was coming. In the Eighties, Reebok was the reigning sneaker king, thanks to a focus on women's aerobics. In 1984, Nike's stock was dropping -- the Oregon-based company had recently closed one of its New England facilities. Ten million dollars hadbeem cit from the company's operating budget, and Phil Knight, Nike's cofounder and CEO, was tryoing to trim his basketball operations. At the urging of Sonny Vaccato, the company's talent scout, Nike set its sights on the college player of the year, a charismatic, six-foot-six talent named Michael Jordan.

Good call, Sonny.

I've got nothing further to say about this. The Reebok/Nike thing simply strikes me as a nugget worth keeping about corporate/marketing history in the mid-80s.  

Comments

Popular posts from this blog

A Story About Coleridge

This is a quote from a memoir by Dorothy Wordsworth, reflecting on a trip she took with two famous poets, her brother, William Wordsworth, and their similarly gifted companion, Samuel Taylor Coleridge.   We sat upon a bench, placed for the sake of one of these views, whence we looked down upon the waterfall, and over the open country ... A lady and gentleman, more expeditious tourists than ourselves, came to the spot; they left us at the seat, and we found them again at another station above the Falls. Coleridge, who is always good-natured enough to enter into conversation with anybody whom he meets in his way, began to talk with the gentleman, who observed that it was a majestic waterfall. Coleridge was delighted with the accuracy of the epithet, particularly as he had been settling in his own mind the precise meaning of the words grand, majestic, sublime, etc., and had discussed the subject with William at some length the day before. “Yes, sir,” says Coleridge, “it is a majesti

Five Lessons from the Allegory of the Cave

  Please correct me if there are others. But it seems to be there are five lessons the reader is meant to draw from the story about the cave.   First, Plato  is working to devalue what we would call empiricism. He is saying that keeping track of the shadows on the cave wall, trying to make sense of what you see there, will NOT get you to wisdom. Second, Plato is contending that reality comes in levels. The shadows on the wall are illusions. The solid objects being passed around behind my back are more real than their shadows are. BUT … the world outside the the cave is more real than that — and the sun by which that world is illuminated is the top of the hierarchy. So there isn’t a binary choice of real/unreal. There are levels. Third, he equates realness with knowability.  I  only have opinions about the shadows. Could I turn around, I could have at least the glimmerings of knowledge. Could I get outside the cave, I would really Know. Fourth, the parable assigns a task to philosophers

Searle: The Chinese Room

John Searle has become the object of accusations of improper conduct. These accusations even have some people in the world of academic philosophy saying that instructors in that world should try to avoid teaching Searle's views. That is an odd contention, and has given rise to heated exchanges in certain corners of the blogosphere.  At Leiter Reports, I encountered a comment from someone describing himself as "grad student drop out." GSDO said: " This is a side question (and not at all an attempt to answer the question BL posed): How important is John Searle's work? Are people still working on speech act theory or is that just another dead end in the history of 20th century philosophy? My impression is that his reputation is somewhat inflated from all of his speaking engagements and NYRoB reviews. The Chinese room argument is a classic, but is there much more to his work than that?" I took it upon myself to answer that on LR. But here I'll tak